Introducing Rice Puff Flour: Revolutionizing Baking and Beyond

Innovation has a new name in the culinary world: Rice Puff Flour. This finely ground flour, derived from puffed rice meticulously treated through a 100% natural transformative process, is poised to revolutionize the market. By cooking the rice to perfection, leading to starch gelatinization, followed by a meticulous drying and cell wall breakdown under pressure, Naturis has unlocked the potential of this remarkable ingredient.

Just in time! You have probably heard the EU will start attacking vague sustainability claims. In the near future, you won’t have a choice but to comply with the strict regulations. However, why wait? There are more important reasons to go for a true clean label: your consumers. Rice Puff Flour is the product that will help you produce future-proof products that are wanted by your consumers.


5 major Benefits of Best Matchin’ Rice Puff Flour


  1. Moisture retention
  2. Emulsification in Ice Cream Making
  3. Flavor Absorption
  4. Freshness Preservations
  5. Clean label



Rice Puff Flour in Cakes and Breads

The applications for Rice Puff Flour are boundless, particularly in the realm of bakery products like cakes and breads. Its unique properties set it apart. Not only does it enhance the moisture absorption during baking, ensuring a fresher and more delectable end product, but it also retains this moisture post-baking, guaranteeing a prolonged shelf life. Cakes, confectionery, and bread made with our Rice Puff Flour stand head and shoulders above the rest, maintaining their delightful freshness for an extended period.

Cream production with Rice Puff Flour

But the magic doesn’t stop there. Rice Puff Flour boasts exceptional emulsifying capabilities, making it a game-changer in ice cream production. It seamlessly blends with other ingredients, such as milk or cream, without compromising texture or creaminess. Your ice cream creations will retain their original lusciousness, thanks to the stabilizing power of Rice Puff Flour.

Rice Puff Flour turning Biscuit in a taste experience

One of the most intriguing qualities of Rice Puff Flour lies in its remarkable odor-absorbing prowess. When incorporated into biscuit recipes, this versatile ingredient acts like a culinary chameleon, adopting the flavors of additional ingredients. Whether it’s the rich aroma of cocoa or the robust essence of coffee powder, your biscuits will embody the very essence of these additions, creating a truly immersive taste experience.

With Rice Puff Flour, we’re not just introducing a new ingredient; we’re unveiling a culinary game-changer. Elevate your baking endeavors, redefine your frozen delights, and infuse your biscuits with unparalleled flavor. The possibilities are endless, and the results are nothing short of extraordinary. Welcome to a new era in culinary excellence with Rice Puff Flour at the helm.


9 Benefits for the manufacturer to use Best Matchin’ Rice Puff Flour

Naturis developed the Rice Puff Flour into food production as an answer to the green claim label regulations of the EU. Its properties and production process align with sustainability goals by reducing waste, conserving resources, and promoting a more environmentally-friendly approach to food manufacturing.


1. Transparant green claim label Opportunity

It is 100% plant-based, 100% natural, no OGM ensuring a 100% transparant communication to the consumer

2. Reduced Food Waste

By extending the shelf life of baked goods, Best Matchin’ Rice Puff Flour helps reduce food waste. Products made with this flour stay fresh for longer, meaning they are less likely to be discarded due to spoilage or staleness.

3. Energy Efficiency:

The production process of Best Matchin’ Rice Puff Flour involves efficient techniques like cooking, drying, and pressurization. These processes are designed to conserve energy, aligning with the EU’s emphasis on energy efficiency in food production. Moreover, at Naturis we produce our own enery with solar panels.

4. Resource Optimization:

Utilizing Rice Puff Flour represents an efficient use of resources. The process of creating this flour involves optimizing the properties of rice to enhance its functionality, minimizing waste and maximizing the utility of the raw material.

5. Natural Ingredients:

Rice Puff Flour is derived from rice, a natural and abundant resource. Its production does not involve the use of synthetic additives or chemicals, promoting a more natural and sustainable approach to food production.

6. Reduced Environmental Impact:

Compared to some alternative ingredients, Rice Puff Flour may have a lower environmental impact. For instance, it may require fewer resources and have a smaller carbon footprint compared to certain specialized or imported ingredients.

7. Promoting Circular Economy:

The use of Rice Puff Flour encourages a circular economy approach, as it is created from a byproduct of rice processing (puffed rice). This repurposing of byproducts aligns with the EU’s goals of reducing waste and promoting sustainability.

8. Supporting Local Agriculture:

Depending on the source of the rice used, utilizing Rice Puff Flour may support local agricultural communities. Sourcing ingredients locally can help reduce transportation-related emissions and contribute to regional economic development.

9. Reduced Arsenic in Best Matchin’ rice

Making it suitable for baby food


Contact us

Are you a food company looking for new ideas, solutions, or tailor-made ingredients for innovative applications? Are you a distributor or wholesaler interested in our products and applications? Are you interested in private labeling? Contact us today at or call us at +32 477 90 06 72.


Share This :

Featured News


Get a Promo and Keep Updated

Request more information